So you have decided to take that frightening but yet exciting step and start your own firm. Congratulations! I bet you have a list of things to do that is slightly less than a mile long am I correct? And am I also correct that somewhere way down on that list is something you, if you are honest with yourself, know very little about and that is your firms visual identity and branding?

It's understandable. You can't be an expert at EVERYTHING. Your plan was to go online and pick a logo from one of those creative content sites and be done with it. And that logo would involve a Scales of Justice or a Roman Column am I right?

But once you did and you put that logo on your website, on your business cards, on your letterhead, on your signage and on your social media you realized that your Sales of Justice and or Roman Column logo is being used in some form or another by about 95% of all the other law firms, your competitors, for about a 500 mile radius. You look like every other firm as far as the eye can see.

If only there was an agency that specialized in creating branding and identity packages for law firms that would set you apart from all the others. That actually knew the the questions to ask and the steps to take to perfectly encapsulate your firms reasons to be in a concise, professional and completely unique way that made it perfectly clear who you were without resorting to all of the stale, predictable branding cliche's that nearly every other law firm rely on.

That is where Vidium Legal Media enters the picture.

Branding is the process of connecting good strategy with good creativity. -Marty Neumeier

We are offering new firms a branding package that will take into account all the best practices that go into creating an indetity but we do so at a cost that is accessible to a new fims budget. We offer an initial interview, preferably face to face where we will learn who YOU are. Why you are starting this endeavor, your values and your commitments to your clients. We then move on to a light research phase where we take a look at other fims you will be competing with, size them up and come up with some work that will set you apart.

Then it is on to design. We will offer you 5 different ideas. You will sign off on a direction and then we will iterate on that design. Then we will offer you another 5 looks based on that direction.

At this point you will decide on what will hopefully be your firms identity for decades to come. Finally we will deliver all your artwork to you as well as a simple and easy to understand branding guide for you to refer to for future use. And then we hope you will have a smile on your face as you check off "Firms logo design" off of your list of things to do.